Can AI Replicate the Nike Standard in Ads?
In the world of advertising, Nike is the undisputed gold standard. Their campaigns are high-budget cinematic experiences born from the “Studio Production Model”—massive sets, world-class crews, and months of post-production. For years, this level of quality was a “walled garden,” accessible only to brands with million-dollar retainers. My partners and I recently took a classic…
The Arrrival Fallacy In Careers
Arrval Fallacy is the misconception that reaching a specific goal or destination will make us happy. In reality, while we do hit a dopamine spike when we hit a milestone, it is always temporary. The “dream car” feels great for a week and then it becomes a means of transport. As a career coach, almost…
Another layer of Abstraction
The one usecase that LLMs seem to have absolutely cracked is coding. They are the final layer of abstraction between programmers and the computer. We have built successive layers of abstraction since the time of the transistors. We abstracted away transistor code (switch on, off) with the chips, the assembly language, C/C++, and finally to…
AI is making us work more
I dont think anybody would be surprised with the title of a recently published WSJ article titled “AI Isn’t Lightening Workloads. It’s Making Them More Intense” The article was based on new research found that we spent MORE time on Emails, Chat, Softwares like HR and Accounting, and LESS time on focused concentrated work. i.e.…
SaaS is evolving, not dying
There has been a lot of talk during the last two years about the Agentic era leading to the death of Software as a Service aka SaaS. In June 2024, the Salesforce stock slid more than 20% based on its quarterly earnings. It became especially loud recently when Satya Nadella recently stated his views in…
Aftermath of the tech layoffs: How to land job interviews
Tips on how to land job interviews
Google, ChatGPT and the Innovator’s dilemma
In the booming post World War US economy of the 1950s, the American companies like RCA and Zenith made a ton of money selling music consoles – elegant cabinets with integrated radios. It was part of the middle class living rooms. High quality wood and high quality radio. Sony, a small company back then, licensed…
Why broadcasters should adopt the cloud
The cloud is better suited for consumers on the internet. Newer technologies enable content heavy workflows in the cloud
Leveraging others’ innovation
Anybody who has gone through a slide deck on data has heard of three things. First, data as the new oil. Second, the value of the data is in the insights. Insights are generated by combining multiple sources of historical data And third, the amount of raw data generated in the world doubles every two…
Startups and Google Cloud: A match made in heaven
Startups lead change. They are building prototypes and trying to learn quickly what works and what does not. The cloud is a tool that allows for quick prototyping without huge upfront costs. It is an ally to all the entrepreneurs out there. Unfortunately, over the last few years, the time it takes for an entrepreneur…
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